JOHN FRIEDA FRIZZ-EASE infinite smooth smoothing shampoo 250 ml

Experience incredibly soft and sleek hair without frizz. Frizz Ease Infinite Smooth Shampoo offers a gentle cleanse that tames frizz, producing a salon-like finish with brilliant shine, even for color-treated strands. This unique formula, enhanced with Silk Proteins and Keratin, targets medium to thick, frizzy hair. After a single wash, hair feels up to 14 times silkier*, more manageable, and noticeably smoother with reduced frizz. With consistent use, hair gains elasticity, strengthens, and becomes increasingly touchable and resilient against frizz, aiding in the revival of its natural moisture barrier. When paired with the Infinite Smooth Conditioner or Treatment, it delivers up to 72 hours* of humidity protection, ensuring enduring smoothness that simplifies styling and maintains your look for up to 5 washes**. Enhanced with AuraBoost fragrance, it envelops your hair in a delightful scent with each wash. The formula is vegan. *Up to 14 times smoother when compared to a typical shampoo, with the use of Infinite Smooth Conditioner or Treatment. **Softness continues for up to 5 washes with the use of Smooth Boosting Treatment or ongoing use of the collection.