AMERICAN CREW FORMING PRE-STYLING shampoo 250 ml

American Crew Forming Pre-Styling Shampoo is crafted for textured and curly hair, providing a solid base for curl definition. It cleanses deeply while delivering moisture and smoothing frizz with jojoba oil. The vegan, sulfate‑free formula respects the hair fiber and helps balance the scalp’s microbiome, so curls appear more defined from the very first wash. When used in tandem with Forming Cream, it enhances the final shape of your waves. Core benefits: - Hydrates and tames frizz thanks to jojoba oil - Leaves hair with noticeable texture and easier styling - Vegan formula suitable for curly or textured hair - Supports a balanced scalp microbiome Key ingredients: - Jojoba oil (Simmondsia chinensis seed oil): nourishes and adds natural shine without weighing hair down - Panthenol (Pro-Vitamin B5): hydrates and softens the hair fiber - Polyquaternium-10: conditions and aids detangling